As we all know, the search Engine Optimization is a critical factor for growing your business. Being an SEO professional, I hereby Suggest some factor of off Page SEO which may help you to Increase your online presence. SEO is all about Optimizing a website for Search Engine. if you plan to do some basic SEO, it is essential that you understand how SEO Works & which item are important in SEO.
What is Off- Page SEO?
As we all Know, SEO is a way that can be used to improve the Position of a Website in the Search Engine Result. As the name suggests “off-page SEO” is that they are not controlled by you or not coding on your website. Example- such as link Popularity & Page rank is two factor of off-Page SEO. Off- Page SEO is basically used for promotion method for making your website more searchable in Search Engine. In other Words, we can Say off-Page SEO Techniques is the activity outside the circle of Webpage.
Note: Below mention Off- Page Techniques have to be done after doing on-Page SEO.
Off-Page SEO Techniques
1. Create Community on Social Media Sites:
As we all Know, social media is the biggest Source of Traffic. For increase online presence, this is the first steps to initiate your process. Create your profile on Social Media Like Facebook, Google+, Twitter, LinkedIn, Pinterest, etc. after doing this Join Facebook groups & Google+ Community according to your industry. That is the most Popular method for extend your business online reputation.
2. Start Blogging:
blogging is a great platform for sharing your business online. Start a blog of your own company/ Website & write lots of quality & real content. For promoting your blog you need to create a list of the popular blog in your industry & share your content in them. If you are not good at writing blog articles then Hire a guest blogger for your blog. If you are running a blog for your business website then you get more credit from search engine point of view
3. Forum Posting:
create a forum for online discussion is a popular technique in Off-page SEO. You can start a discussion & share your articles with your friends. Forum posting is the most powerful way for DO-follow backlinks.
4. Submit your Website URL in Search Engine:
Submit your website to the most popular search engines like Google, Bing, Yahoo, MSN, Altavista, Alexa, Alltheweb, Lycos, Excite, etc., to get listed for free.
5. Submit your Website URL in Directory:
Many People think that directory submission is dead. But as my point of view is still alive. Its depends on our Selection. Many people start directory submission without any direction they submit website in low-quality directory, which also affect your website reputation. Submit your website on the topmost quality directory.
6. Link Baiting:
link baiting is the very powerful method in off-Page SEO. If you want to publish a unique post for your website then you have to copy content from another website & paste on your website. Don’t forget to place their website link.
7. Photo Sharing:
photo sharing is also a good method for drive more traffic or to increase your online presence. Publish & share your website pictures Publically. Let your friends like your photo or start commenting then you gain more traffic towards your website. There are some social sharing sites such as Flicker, Picasa, Photo bucket, Pinterest, Picli etc.
8. Video Sharing:
Same as photo sharing you can also share your videos also. You can create videos & share on them like YouTube, Daily motion, Metcafe, Vimeo etc.
9. Social Bookmarking:
social bookmarking is another great way to promote your business /website. Share or submit your latest blog articles on Popular bookmarking sites like StumbleUpon, Reedit, Digg, Scoopit etc. search engine like this sites because these sites have good reputation on search engine & these sites content updates on regular basis.
10. Local Listing:
According to your site niche, you need to submit your website on the local directory. As you know all states or city has a directory website. So submit your website on them according to your niche. If your business in Delhi then put your business website in Delhi directory first. This is very helpful when anyone searching any business related to your industry on search engine. This will help you to reach the targeted audience. Submit your website to like Google maps, yahoo local, Google Local, Yellow Pages, hotfrog etc.
11. Article Submission:
write articles of your own Product or Services and submit them to popular article sites such as Evernote, Ezine, Go Article, Buzzle, Now Public etc. this method helps you to attain some quality backlinks to your website.
12. Question/ Answers:
Get some idea from Google for about top Question & answers sites. As my point of view Yahoo answers is great Website. Answering the question according to your niche & also put your website link on them. If you don’t spam, this is another great way to increase your link popularity.
13. Write Business Review:
Write reviews about others businesses or ask your friends/clients to write a review of your business in major business review sites like, Kaboodle, Shvoong Stylefeeder, RateitAll etc.